How to Develop a Pricing Strategy

It’s natural that when you are selling your Hoboken home you will want the highest price possible so knowing how to develop a pricing strategy is a must. Be sure to remember that if you over price your home you may attract more low-ball offers than legitimate buyers who are ready to buy.

It is so important to place your home for sale at its market value, rather than at an inflated price. Be sure to figure out the correct market value of your home at the beginning to develop a good sales strategy right away.

Following are several great tips to help you price your home:

1. Never calculate the asking price based on how much you paid for your home, the amount of your mortgage, or by how much you invested in home improvements.

2. Check the comps. Make sure you get a comparative market analysis prepared that includes recent sales prices of comparable homes in the immediate area.

3. Be strategic. A proper market price will attract immediate interest and a few worthy buyers.

4. Do Research. It is important to check comps in your area, but do not forget about the homes that are currently on the market or have been withdrawn from the market. A good starting point would be to compare the size, location, condition and amenities of the homes, as well as the high, low and average price per square foot.

5. Creativity Counts. To really get the interest of buyers, you may consider, a buyer’s agent bonus, seller financing, lease-purchase option, seller-paid closing costs or interest rate buy-down as a few possibilities.  

It is so critical to choose the best selling price for your home. If you are in the market to sell your Hoboken home, allow me to show you how to have your home rise to the top for a quick sale. Contact me today so we can begin.

 For more great reasons to buy a home in 2010, please click on The Best Time to Buy a Home is Now!

If you have been patiently waiting to buy a Hoboken home, now is the time to do it. All of the key factors are in place to ensure that your home purchase will be a major, positive life changing event.  With low mortgage rates available,  this is the opportunity you have been waiting for.  Make 2010 the year you purchase your dream home. For more information contact Eddie Perez, Broker-REALTOR, CDPE. Eddie’s market includes Hoboken, Jersey City, Weehawken and Union City.  Eddie can also be reached by  phone at 201-344-2886.

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